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One of the best kept secrets in Southern California for event marketing promotions is the Miramar Air Show. This year, the event takes place on October 12, 13, and 14, 2012 aboard Marine Corps Air Station Miramar. The air show attracts nearly 700,000 attendees and is popular because admission and parking are free and it offers eight hours of non-stop, thrilling entertainment.
If you are an experiential marketing company, you can easily reach your target in the compact, densely populated venue. The air show is immensely popular with families and there are attractions on site to delight all age groups. From the historical static displays to cutting edge, high tech demonstrations, to a free kid’s area there is no reason for attendees of any age to be bored at the Miramar Air Show. Visitors are very receptive and relaxed, making your event marketing promotion easy to execute. They stay on average three and a half hours because there is so much on site to keep them engaged.
The possibilities for event marketing promotions are endless and a professional sponsorship staff is available to brainstorm ideas to help you maximize your return on objective. Successful companies have used the Miramar Air Show to set up dynamic experiences, like flight simulators, toy assembly areas and video gaming venues. They also use the event to sample new or unusual products and to distribute coupons to drive traffic back into retail sites. A video gaming company got a lot of attention by using models dressed in stewardess outfits, circa 1940, to distribute coupons at each of the entry gates.
Real benefit for your event marketing promotion can be attained by determining your primary objective, establishing your target audience and working out how much space and staffing you will need. The Miramar Air Show sponsorship team has over 25 years of combined experience to make your event marketing promotions successful in the air show environment. They collaborate with companies on creating event marketing promotion plans, selecting exhibit space and ensuring that minor snags on site are quickly resolved. It is a one stop shopping experience that enables companies to comfortably focus on what is most important to them, return on objective.
For more information about sponsorship opportunities or to reserve your space, please call or call
Eva Marie Gutierrez, Marketing Director| (858) 577-9201
evamarie.gutierrez@usmc.mil
Melanie London, Sponsorship & Advertising Manager | (858) 577-1696
melanie.london@usmc.mil
Lisa Raggio, Air Show Expo Manager | (858) 577-4125
lisa.raggio@usmc.mil
Fax | (858) 577-6762
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